Pinterest is like other social media sites in that it is based on popularity. People who use Pinterest follow pins, or posts, that are popular and that other people are reposting, or in Pinterest terms "repinning". The way Pinterest works is that people find a pin that they find interesting and click a button below the image that repins the post for their followers to see. The more followers a person has on Pinterest means that more people will be able to see what they pin.
Remember, popularity is the key to social media sites like Pinterest. The more followers or friends a member has, the more popular they are. The most popular members have the power to drive enormous amounts of traffic to their site, and we all know that the more traffic a website gets, the more status is gained in search engine results.
Pinterest can be used as a valuable tool for generating massive amounts of traffic to your site. Under each pin you post, you are allowed to enter the URL to your website. Each time someone repins your original post, your URL is being repinned along with it, giving your website maximum exposure. Your URL will show up on other members boards, directing traffic to your site. It is a great tool for monetizing your website through exposure.
The only catch is that you need the popularity gained from massive amounts of followers in order to get the maximum amount of traffic to your site. The more followers you have following and reposting your pins on Pinterest, the more of an advantage you have broadcasting your URL and driving traffic to your site. This is where Deskgigs can help.
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